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Celebrity Interview


The Celebrity Interview method is based on a talk-show-like interview, where participants have the opportunity to connect with the person behind the celebrity. First, an expert on a subject matter (the celebrity) is interviewed by the host (the facilitator) with relatively uncommon questions, inviting the expert to let aside formal presentations or speeches and offer answers to more challenging questions. Afterward, the audience (the participants) develops questions following the 1-2-4-All method (without the All part) and asks them to the celebrity, making the interview more dynamic and interactive.

Use this method to:

  • Create or boost a connection between an expert or leader and an audience while avoiding lengthy presentations.
  • Shed light on the person behind the expertise, personalize and deepen their contribution.
  • Elicit stories from the expert that bring big concepts to life.
  • Welcome new leaders to an organization, or help them launch a new initiative.
  • Debrief the experience of a few participants in an important event.


  • Duration: < 30 min
  • Difficulty Level: Complex
  • Group Size: 20 - 100
  • Level of interaction: Low
  • Multilanguage fit: yes
  • Preparation Time: Medium
  • Purpose: Access and motivation,Information exchange
  • Type of Online Events: Virtual conference,AMA sessions,Corporate town hall

Full instructions

Download pdf

Listen to a facilitation tip